the b3 franchise model
the b3
franchise model
the b3 franchise model
the b3
franchise model
Leverage an established, omnichannel business model that combines expert-backed workouts with a recurring, membership-based revenue mix.
The barre3 approach provides the backing of a system with roots tracing back to 2008 and a dedicated corporate support team. Franchisees can also leverage key brand differentiators, such as our optional Play Lounge childcare services, to serve an expanded, loyal demographic within their local markets.
Leverage an established, omnichannel business model that combines expert-backed workouts with a recurring, membership-based revenue mix.
The barre3 approach provides the backing of a system with roots tracing back to 2008 and a dedicated corporate support team. Franchisees can also leverage key brand differentiators, such as our optional Play Lounge childcare services, to serve an expanded, loyal demographic within their local markets.
the
omnichannel
revenue engine
the
omnichannel
revenue engine
Our franchise structure incorporates multiple operational revenue streams and provides you with the framework to manage and scale your business.
Our franchise structure incorporates multiple operational revenue streams and provides you with the framework to manage and scale your business.
Membership Anchor
Membership Anchor
The foundational core of studio revenue historically comes from recurring, auto-renew memberships, which account for approximately 70% of system-wide studio revenue.
The foundational core of studio revenue historically comes from recurring, auto-renew memberships, which account for approximately 70% of system-wide studio revenue.
Service Diversification
Service Diversification
Class packages and structured class options provide an established, non-recurring revenue stream to capture casual or trial fitness consumers.
Class packages and structured class options provide an established, non-recurring revenue stream to capture casual or trial fitness consumers.
Retail Integration
Retail Integration
An ongoing stream from in-studio retail sales of branded apparel and props diversifies your income mix.
An ongoing stream from in-studio retail sales of branded apparel and props diversifies your income mix.
barre3 online
barre3 online
Provide ultimate value to your community by offering your unlimited studio members seamless, complimentary access to our extensive digital workout library. This omnichannel integration extends your brand reach beyond the studio walls and drives deep membership loyalty.
Provide ultimate value to your community by offering your unlimited studio members seamless, complimentary access to our extensive digital workout library. This omnichannel integration extends your brand reach beyond the studio walls and drives deep membership loyalty.
get to know our classes
get to know our classes
our classes
full-bodylow impactbalancedfunctional
A full-body, low-impact workout that blends strength, cardio, and mindfulness into functional fitness. Expect movements that support your everyday life—helping you feel balanced and strong from the inside out.
full-bodylow impactbalancedfunctional
A full-body, low-impact workout that blends strength, cardio, and mindfulness into functional fitness. Expect movements that support your everyday life—helping you feel balanced and strong from the inside out.
the play lounge advantage
the play lounge advantage
Offering our optional Play Lounge childcare services adds a high-value, incidental amenity that sets your studio apart and draws in busy caregivers. For parents of young children, this service removes a primary barrier to consistent fitness—helping you tap into an expanded, loyal client pool within your community.
Offering our optional Play Lounge childcare services adds a high-value, incidental amenity that sets your studio apart and draws in busy caregivers. For parents of young children, this service removes a primary barrier to consistent fitness—helping you tap into an expanded, loyal client pool within your community.
community-driven client loyalty
community-driven client loyalty
Independent data shows that fitness members who feel part of a community are 3x more likely to stay long-term.* The b3 model intentionally cultivates a strong sense of local belonging, providing owners with a powerful framework designed to build high client retention and long-term brand loyalty. *Smart Health Clubs Data
Independent data shows that fitness members who feel part of a community are 3x more likely to stay long-term.* The b3 model intentionally cultivates a strong sense of local belonging, providing owners with a powerful framework designed to build high client retention and long-term brand loyalty. *Smart Health Clubs Data
studio owner testimonial
studio owner testimonial
“A friend invited me to a barre3 class at the Bend studio in 2013. From the very first class, I was hooked. It surprised me in the best way! Group fitness never really held my interest for long, but with barre3, I found a class that kept me engaged and active while providing a community and a sense of belonging. And, it supported me in other activities I love: mountain biking, hiking, and climbing. I could come to class and know that I would leave feeling better than when I arrived. This is still true after 12 years.”
“A friend invited me to a barre3 class at the Bend studio in 2013. From the very first class, I was hooked. It surprised me in the best way! Group fitness never really held my interest for long, but with barre3, I found a class that kept me engaged and active while providing a community and a sense of belonging. And, it supported me in other activities I love: mountain biking, hiking, and climbing. I could come to class and know that I would leave feeling better than when I arrived. This is still true after 12 years.”
- Alisha Wiater, owner of barre3 Bend
- Alisha Wiater, owner of barre3 Bend
start the conversation
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